Radiance Starts with Confidence.

Skincare and soft glam beauty designed to enhance your features — not mask them.
  • Mature Skin Focused

    Mature Skin Focused

    Designed specifically for women over 40 — formulas and techniques that enhance, not exaggerate.
  • Soft Glam Philosophy

    Soft Glam Philosophy

    Polished. Refined. Intentionally subtle. Makeup that enhances your features without overpowering them.
  • Education First

    Education First

    Because knowing how to apply it matters just as much as what you apply.
  • Confidence Boosting

    Confidence Boosting

    When you look good, you carry yourself differently — and it shows.
  • Quality You Can Trust

    Quality You Can Trust

    Carefully selected products that perform beautifully on real skin.
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Meet Sheena

Hello, Pretty Face. I'm Sheena Wallace — the face, the hands, and the heart behind Pretty Faces by Renate. I didn't set out to build a beauty brand. I set out to fix something I couldn't stop noticing: women doing their makeup without real guidance — and walking around not looking like themselves. My passion started at home, watching my mother perfect her brows with precision and care. That image never left me. It grew into a skill, then a calling — then this. What makes me different isn’t just what I sell — it’s how I teach. Every product is personally selected. Every technique is step-by-step and repeatable. That’s the Radiant Confidence Method™ — not a makeover you can’t recreate, but a skillset you actually keep. Makeup is only part of it. For women over 40, how you apply it matters just as much as what you apply.
Experience The Method

Confidence, In Their Own Words

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Lisa M., 58

"“Finally makeup that works on my skin.”"
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Andrea T., 62

"“I feel like myself again.”"
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Denise R., 55

"“I learned more in one session than years of watching videos.”"